For e3 2015, 2K wanted to create an immersive, product focused series of environments, that were unified under one 2K branding environment. To do this, the Core Design team created 3 unique gaming environments around the perimeter of the expansive meeting room and hospitality space & a bold canopy structure that tied and defined the entire space together.
Early exterior concept examples are shown below of early ideas for the exterior branding environment, followed by the final color rendering concepts that represent the final design that hit the show floor last month in LA!
Designed by Core Design Group in partnership with FG|PG.
For more design project examples like this one, visit us at https://www.coredesigngroup.net/