Core Design was tasked with creating a new exhibit for Wolverine Footwear. With grit in our teeth and dirt under our finger nails, we created a rugged industrial look for Wolverine that fit right in at the Outdoor Retailer show.
This design is a 30′ x 40′ Corner Peninsula with a double deck and exhibitors on two sides. The space needed to incorporate for four sales stations, while displaying almost 500 shoes and apparel in each, a conference room, storage, reception, multiple feature displays and a kick-ass presence that spoke to the personality and heritage of Wolverine.
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