Core Design Group: A Doodle Story

Check out this little video we produced, that answers the age old question: “So, what exactly do you do?” Is it a little cheesy? Maybe. Is it FUN? Absolutely. While our marketing budget is a few million short to actually broadcast it during the SuperBowl, you can check it out here anytime! For more information,…

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Our Design Process: Color Finals

Our Color Finals are the culmination of working with our clients through the entire design process. Color Finals reflect feedback from our intial Inspiration Studies, choices made in response to our Floor Plan Concepts, input and direction after seeing both our White Study and Color rough concepts. These Color Finals represent final material and graphic choices,…

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Our Design Process: Color Roughs

Color Roughs create an opportunity to explore rough geometry with loose material and graphic usage. As a follow-up to White Studies & Floor Plan Concepts, these “Color Roughs” really start to show off where this design concept is headed. Depending on size, scope and deadlines these may include minimal or incomplete lighting, along with unrefined…

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Our Design Process: White Studies

B&W’s or “White Studies” provide an opportunity to show the evolution of a concept, from a 3-dimensional standpoint. By creating these rough designs in the computer, we are able to provide multiple perspectives while positioning ourselves to move quickly into the next phase of design, which is typically the “Color Rough” phase. These “White Studies”…

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Our Design Process: Floor Plans

Early in the design process, we make a point of exploring functional and aesthetic floor plan concepts to ensure we are taking into account all of the project criteria, with an eye on how this might evolve 3-dimensionally. This step makes a point of organizing all of the functional needs, while exploring intangible criteria (ie:…

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Our Design Process: Inspiration Studies

What do you mean “inspiration studies”? The following is a collection of a few Inspiration Studies we created in the early stages of one of our design projects. These are used to convey an architectural look, functional style or experience early in the design process. These can be presented individually or in conjuntion with rough…

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Stella Artois – 20’x20′ Island Exhibit

Stella Artois was looking for a booth to showcase at art fairs and museums. They wanted a booth that speaks to Stella Artois as being the beverage of choice in the art community. These various concepts was inspired by Stella Artois’s rich heritage and iconic chalice design. Starting with white studies, we came up with…

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General Mills – 30’x50′ Island Exhibit

General Mills need a new 30×50 Island exhibit. The booth concentrated on their organic brands. We took inspiration from the organic aspect and centered around the farm roots. The result was a very down to earth and inviting exhibit. For more amazing designs like this visit our site at coredesigngroup.net or follow-us on Twitter at…

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Hilton 50’x50′ Island Exhibit at GBTA

As one of the biggest names in hotels, Hilton wanted a new look for GBTA convention. The requirement was an atmosphere that is friendly and inviting. We designed a  warm and welcoming look that we think captures the brand. We gave it a hotel look with courtyard that draws attendees in. Wood materials and natural…

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